Our Vision

What we stand for

At Coloro, we believe in creative freedom and that anyone can realize their creative potential. We also believe that you need the right tools to do so. Which is why we created Coloro. Our aim is to shake up the color industry and finally give creative and fashion professionals the most logical, intuitive and universal color system that will revolutionize the way we work with color – from design all the way through to production – for good.

– Color has a pivotal role in all creative processes
– Color has a dramatic impact on people's lives
– With Coloro, all players in the creative process can come together and achieve the colors they really desire. A huge amount of human creativity will be unlocked
Coloro Workspace

Coloro Playground

Our values

  • 01 Focus

    We focus on what matters; we do it well, we do it now

  • 02 Simplicity

    Simplicity is in our DNA, we are direct and easy to deal with

  • 03 Creativity

    We stand for creativity through color. We work closely with our customers to help them realize their creative potential

  • 04 Innovation

    We challenge the status quo, and ourselves, to create value for our customers

  • 05 Collaboration

    We collaborate with our customers and the wider creative industry to encourage creativity through color